Kala Jamun is a fruit many people associate with summer. It’s known for its deep purple colour, soft texture, and slightly tangy-sweet taste. At Naturals, it becomes one of the most loved seasonal ice creams each year. But bringing it from tree to scoop is a process that takes careful planning, quality checks, and consistency.
Here’s how Kala Jamun becomes Kala Jamun Ice Cream at Naturals Ice Cream.
Grown in Sawantwadi, Maharashtra
Naturals sources its Kala Jamun from Sawantwadi, a region in Maharashtra known for producing good quality jamuns. The fruit is seasonal, and its availability depends heavily on the weather. Naturals has been working with local growers in this region for years, ensuring the jamuns are picked at the right time for the best flavour and texture.
This is because the fruit has to be harvested at peak ripeness. If picked too early or too late, it doesn’t have the same balance of taste that the ice cream needs.
Sorting and selection
Once harvested, the jamuns go through a sorting process. Only the fruits that are unbruised, fully ripe, and high in flavour are selected. Any damaged or overripe fruits are rejected.
This ensures that the final product is consistent in quality, as Naturals believes that if the fruit isn’t good enough to eat on its own, it shouldn’t be used in the ice cream either.
From fruit to ice cream
After selection, the jamuns blended with milk and sugar. The focus is on maintaining the original flavour of the fruit. There are no artificial colours or flavours added. The recipe is kept simple, which is a core part of Naturals’ approach. The aim is to let the fruit stand out and not be overpowered by additives.
Minimal waste, maximum use
Naturals follow a zero-waste policy wherever possible. Once the fruit is used, the seeds are collected and reused for other purposes. This is part of the brand’s effort to reduce waste and make the most out of every raw material used in the process.
Why is it seasonal?
Kala Jamun Ice Cream is only available for a few months in the year, usually during summer when the fruit is in season. Since Naturals uses only real fruit, they stick to the seasonal cycle rather than producing it year-round with artificial flavours.
This seasonal availability is one reason why the flavour feels special to customers. It comes for a short time and leaves when the fruit is no longer at its best.
A steady favourite
Naturals have been making fruit-based ice cream for over four decades now. Even then the process has stayed mostly the same over the years. It is still focused on real ingredients, minimal processing, and a clean, authentic taste.
Kala Jamun Ice Cream continues to be one of their most popular summer flavours, appreciated for its balance of sweet and tart, and for the fact that it stays true to the fruit it’s made from.