Gather around as we celebrate a momentous occasion – Naturals, the beloved artisanal ice cream brand, is marking four decades of spreading joy and sweetness across India. Join us on a delightful journey through the history, achievements, and flavours that have defined Naturals’ remarkable 40-year long legacy.
A Scoop of History
In 1984, a visionary named Raghunandan Kamath started his own little eatery amidst the bustling streets of Mumbai, as the first step towards his dream business. He envisioned an ice cream brand that embraced the essence of real fruits instead of artificial fruit flavouring. And with just three simple ingredients – milk, real fruit, and sugar – Naturals was born. From its humble beginnings, Naturals set out to redefine the ice cream landscape, prioritising the use of real fruits, quality ingredients, and authenticity.
Flavours Bursting with Goodness
What set Naturals apart then, and what keeps it on top now as well, is its unwavering dedication to simplicity. With a commitment to using only seasonal fruits, and high-quality produce, Naturals crafts innovative flavours that capture the quintessence of real fruits. From the iconic alphonso mango to the exotic sitaphal (custard apple) and tender coconut, each scoop of Naturals artisanal ice creams offers a taste of pure indulgence and wholesome goodness.
The Experience of Naturals
Step into any Naturals outlet, and you’ll be greeted by the sweet aroma of real fruits and the sight of creamy delights waiting to be savoured. In fact, the brand is more than just ice creams – it’s an experience in itself. It’s safe to say that Naturals’ has been a part of millions of family gatherings, corporate meetings, birthday parties, and even weddings. Every 90’s kid has a special bond with this brand. Mostly because despite so many years gone by, the brand never shifted its focus from its unique selling proposition. Even after 40 years, Naturals serves the same taste, and it’s absolutely irresistible even today. Needless to say, Naturals’ commitment to creating moments of joy and connection through the simple pleasure of ice cream made using real fruits is evident in all its flavourful scoops.
Achievements Along the Way
As Naturals celebrates its 40th year, it’s essential to acknowledge the milestones and achievements that have shaped its journey. The establishment of the Bonds Factory stands as a testament to Naturals’ commitment to excellence, ensuring the highest standards of production and quality control in every scoop. It also denotes the brand’s commitment towards sustainability and waste management. Additionally, Naturals’ annual Berry Festival has become a beloved tradition, as the only food festival that celebrates the vibrant flavours of berries, from across the world.
Looking Ahead
As Naturals reflects on four decades of spreading smiles and creating cherished memories, its journey is far from over. With a steadfast vision to continue delighting customers with the pure goodness of farm-picked fruits, Naturals remains dedicated to upholding its values of quality, authenticity, and innovation.
Cheers to 40 Years!
So here’s to Naturals – 40 years of scoops, smiles, and sweet memories. As we raise our cones in celebration, let’s savour the simple joys of life and toast to many more years of pure bliss with Naturals! Whether you’re a long-time enthusiast or a newcomer to the world of Naturals, one thing remains certain – there’s nothing quite like the taste of fruit-some goodness in every scoop of Naturals ice cream. Here’s to the next 40 years of delicious adventures and unforgettable flavours!
Join us as we celebrate 40 years of Naturals – a scoop of pure bliss that has brought joy to countless lives, in a world that could use a little more sweetness. Cheers to Naturals and the memories yet to be made!
